Era Istrefi (born 4 July 1994 in Pristina) is a Kosovo-Albanian singer and songwriter who broke internationally in 2016 with the viral dance-pop hit "BonBon". Two years later she performed "Live It Up" - the official 2018 FIFA World Cup anthem - alongside Nicky Jam and Will Smith at the final in Moscow. Her music draws on pop, dancehall and EDM, and she has collaborated with artists ranging from Post Malone and French Montana to Dimitri Vegas & Like Mike.
Era Istrefi released the single "Alive" in June 2026, continuing her run of new material.
Era Istrefi released the single "MOVE ON" in March 2026.
Era Istrefi performed live on the Big Brother VIP Kosova stage in late December 2025.
The single "BEBE" was re-released in August 2025.
Era Istrefi released multiple singles in 2025, including "AMA DO LOVE", "HAJDE", "PERUANA", "Kitty" and "Million $$$ Man".
